It’s nearly impossible to stay on top of all the current ICOs. New ones appear seemingly out of nowhere, and others disappear just as fast. Already we’re seeing tokens failing. According to Token Data, 2017 had 902 ICOs. But more alarming than this is the fact that by March 2018, 46% of these tokens had already failed.
By “failed,” we mean that they either did not hit their funding goal, or the project is no longer being actively developed. Out of the 902 ICOs, there are another 113 which could be categorized as “semi-failed,” meaning
that they have almost no chance of success.
This means that 59% of ICOs in 2017 have either already failed, or are most likely soon to.
If you have been following this ICO series, you know why most ICOs fail, and some of the steps you can take to avoid the same fate.
In this final part of the “How to Run A Successful ICO” series, we cover some of the
topics most critical to your ICO’s success, such as equipping your investors with information, techniques to promote your ICO, and how to build trust with your community.
To see the previous articles in this ICO series, refer to “How To Run A Successful ICO (Part 1): Should You Even ICO?” and “How To Run A Successful ICO (Part 2): Preparing for the ICO”.
